NEEDLEE

Request. Supply. Delivered.

FIRST DEMAND DRIVEN MARKETPLACE

CONTACT

cedricleungcontactme@gmail.com

amandaxicontactme@gmail.com

PREPARED BY

Cedric Leung &

Amanda Xi

Marketplace basket with items

Marketplace, flipped

Needlee is a reverse marketplace where buyers post what they want and sellers deliver, streamlining discovery and fulfillment.

Needlee homepage screenshot

Our Team

Dedicated founders with complementary expertise

Cedric Leung

Cedric Leung

Operations & Product

Key Responsibilities

  • Internal structure & functionality
  • Full-stack development
  • System architecture & optimization
  • Database design & performance tuning
  • API development & integration
Amanda Xi

Amanda Xi

UI/UX & Algorithm deisgn

Key Responsibilities

  • AI & machine learning integration
  • User experience & design
  • Business strategy & partnerships
  • Algorithm development & optimization
  • Market research & competitive analysis

Problem Statement

Challenges in current marketplaces

Center visual

Browsing fatigue

Buyers waste time scrolling through endless irrelevant listings

Wasted effort

Sellers list items without guaranteed demand or visibility

Collectors' struggle

Niche seekers hunt across multiple sites for rare items, with no central solution

Fragmentation issue

Products scattered across platforms, making discovery slow and inefficient

The Needlee Solution

Unify and stop the search

1

Buyers post exactly what they want

removing searching

2

Match directly with active demand

not passive listings

3

Niche items are brought to them

instead of scattered hunts

4

Aggregate sales through scraping and partnerships

giving buyers and sellers one unified marketplace

Needlee Solution - Unified Search and Discovery

How it works

From requesting to checkout

Post

Users submit detailed requests for items they need, while sellers create listings for sale items

Match

Our LLM algorithm automatically matches requests with relevant ones appearing in sequence

Offer

Matched parties can respond with proposals, counter offers, or negotiate terms

Chat

Real time messaging system enables seamless communication and negotiation between parties

Purchase

Secure payment processing completes the transaction with buyer and seller protection

Key Features

Implemented and ready for use

Request Listing
Secure Checkout
Create Requests & Sales
Smart Chat

Request Listing

Post what you want and get matched with sellers

Secure Checkout

Stripe-powered payments for smooth transactions

Create Requests & Sales

Easily list items or submit purchase requests

Smart Chat

Automated messages for validated offers and acceptances

Market Validation

Unify and stop the search

Proxy Services Growing

International buying services show strong demand

Marketplace Aggregation

High engagement when products are centralised

Collectors

Niche marketplaces show strong demand for rare items

Why this matters

Market: $96B+ GMV proves strong demand for specialized marketplaces.

Validation: Users pay for curated, niche experiences, Needlee delivers.

Growth: Cross border services grow 20%+ yearly, backing Needlee’s expansion.

Business Model

Sustainable revenue stream

We take a 6% commission on every transaction, plus $0.30 per transaction (request fee).

$420K
PROJECTED REVENUE
Year 1 Target
Based on $6.7M GMV
$4.20
AVERAGE FEE
Per Transaction
6% +$0.30 of $65 avg sale
100K
TRANSACTIONS
Year 1 Goal
Market penetration
Marketplace Growth
15%
of Available Market
Average Sale
$65
per transaction
Revenue Projection
$420K
by Year 1

Financial Projections

Growth trajectory & key metrics

5-Year Revenue Forecast

Year 1
$420K
Revenue
$6.7M GMV
100K txns
Year 2
$1.5M
Revenue
$25M GMV
375K txns
Year 3
$4.5M
Revenue
$75M GMV
1.1M txns
Year 4
$9M
Revenue
$150M GMV
2.2M txns
Year 5
$18M
Revenue
$300M GMV
4.4M txns

Expense Breakdown

CategoryY1Y2Y3Y4Y5
Infrastructure (AWS, CDN)$24K$90K$270K$540K$1.08M
Marketing & Customer Acquisition$126K$450K$1.35M$2.7M$5.4M
Operations & Support$84K$300K$900K$1.8M$3.6M
Legal & Compliance$30K$60K$120K$180K$240K
R&D & Product Development$60K$180K$360K$540K$720K
Total Expenses$324K$1.08M$3M$5.76M$11.04M
EBITDA$96K$420K$1.5M$3.24M$6.96M

Unit Economics

Customer Acquisition Cost (CAC)
$12
Decreasing
Lifetime Value (LTV)
$89
Increasing
LTV/CAC Ratio
7.4x
Strong
Contribution Margin
78%
Stable

Fundraising

$400K CAD pre-seed round
Seeking strategic Canadian investors

$400K Investment

35% Marketing & Growth
30% Hiring Talents
20% Infrastructure
15% UI/UX Design

Unlocks

$1.0M Revenue Target
and Sustainable Growth
18 months of runway

Milestones

User Growth:5,000 active users
Product:AI features & mobile app
Team:Product development team

Funding Allocation

How We'll Use $400K
Strategic allocation for maximum growth impact

$400K Total Investment

Detailed Breakdown

Marketing & Growth

$140K

Marketing campaigns, user acquisition, brand awareness

35%

Hiring Talents

$120K

Key hires: Senior developers, marketing specialists

30%

Infrastructure

$80K

Cloud infrastructure, servers, databases, security systems

20%

UI/UX Design

$60K

User research, prototyping, design system development

15%